"When you choose a piece of clothing in a store, you're not expressing an aesthetic vision; You’re seeing in the work of another, something that comes close to your own vision. "
Excerpt from the exhibition Step Inside The Process, presented in 2014 at Rack Gallery
The “Olicorno Performance Art Project 2013” is a one-year project in which the artist has a self-imposed restrictive dress code consisting of a plain t-shirt (10 identical t-shirts were purchased) and a sports outfit.
This performance begins on January 1, 2013, with only one exception to the dress code: it can be other clothes only if another performance temporarily requires a specific costume. Nothing else can justify an exception.
During the year of OPAP2013 , Olicorno enters a state of mind in which this performance takes place every day, all the time, everywhere. Each day, the concept amuses and shocks internet followers and people he meets, forcing him to constantly justify his approach and explain the statement he is trying to make. It is also interesting to note that some people act confused or embarrassed in his presence because he is wearing the same articles of clothing every day. The artist, who is at ease with his very simple attire, does not share this awkward feeling.
This performance can ultimately be seen as a way to expose and go against the artist’s self-assertion. It also is meant to exaggerate conformity perceived in the average consumer.